Logo

PfP Programme features on FNB billboard


Author: admin posted in PfP Schools on 30 November -1, 00:00

Tags: Symphonia for South AfricaPfP programmeFNB

 

When PfP Jennifer Taylor submitted her Partnership story with Martha Mente, Principal, at Yeoville Community School to the FNB Blog - www.youcanhelp.co.za - she didn't expect to see a billboard promoting Partners for Possibility at the intersection of Sandton and Grayston Drives in Sandton CBD, Johannesburg. 

"After submitting my PfP story, I was contacted by their writer, who interviewed me, wrote the story and posted it on the blog," Jennifer says, "a while later I was asked whether I would like to participate in the next FNB ad campaign, and I of course said yes!"

"My experience has been that the best way to enrol business leaders is to talk to them personally about my experience of the Programme and, where this is not possible, to utilise any and all opportunities for exposure," she adds.

The result: "We partner with principals to help schools run better", a sentence which captures the essence of the PfP programme.The billboard campaign will be followed by a print campaign which will run in national publications.

Well done and thank you to Jennifer for her continued support of the Partners for Possibility initiative.